3 Reasons Why Archetypes And Stereotypes Are Important for Inclusion

Now more than ever, you’re hearing people talk about why we shouldn’t stereotype people. But not enough people talk about archetypes.

Get your pen and paper ready because I’m to discuss 3 Reasons Why Archetypes And Stereotypes Are Important

In todays show we discuss several things including:

  • The Campaign I’m supporting that challenges stereotypes
  • The difference between Archetypes and Stereotypes
  • The reasons why Stereotypes are so persistent

Here’s some of what I share in the show:

Archetypes & Stereotypes are similar but not the same

“I find when people think of positive stereotypes, they are more likely to use the word archetype”

Humans find Archetypes And Stereotypes Useful

“Stereotypes are great examples of heuristics or mental shortcuts that we use to help us negotiate our day-to-day lives.”

Archetypes & Stereotypes Can and Should Evolve

“existing archetypes and stereotypes have led to the world we live in now, new archetypes and stereotypes could lead us to a new world”


56 Black Men Campaign 

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Covert Discrimination Part 2: Qualified Compliments & Masked Prejudice

The Elements of Inclusion #4